That terrifying moment when someone needs CPR, is what brought the LifeWrap to life. "I could not think anywhere in my mind how to do CPR how to get him breathing again," says Felicia Jackson.
Her son stopped breathing. And Felicia blanked. Her son made it through the terrifying experience, and when Felicia sat down with us last year, she was just beginning a different kind of terrifying journey: starting her own business to create this step-by-step guide to CPR.
Fast forward to today, and the team is pitching for season 9 of Shark Tank. This mom and her new business partner are trying to capitalize on the power of network TV and the sharp businesses sense of the sharks.
"They take you into a room and they give you one minute. One minute to show them your thing," Jackson describes.
The pair made sure their pitch was memorable. "She actually passed out!" "I only wish I could have seen his expression when I passed out," says Jackson's partner Kelley Hayton.
While they wait to see if they made it to the next round, they are shopping the small batch of products they've had made hoping to pen a partnership with a school district, hospital, or CPR mannequin company.
But the ultimate goal? "The possibility that we could save a loved ones life, that's just amazing," Hayton says. "That's our goal to get this out to as many people as we can."
The team should hear about their Shark Tank future, in the next week.
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